Not Coffee — Caffeine-Free Drink
A caffeine-free alternative to coffee, designed to go beyond just energy. A formula enriched with marine collagen, vitamin C, and adaptogenic mushrooms, crafted for energy, focus, and beauty... while still being delicious.
20 to 40 rituals per pouch
Our recommended serving is 2 scoops per cup. For a lighter taste, 1 scoop can be enough — adjust the intensity to your liking.
New format — 20 servings · 260 g
1 Mōushi Cup offered with your order
Format
Doses
Per dose
All the benefits, without multiplying products.
The Daily Act
Add 1–2 scoops to your cup, depending on your desired intensity.
Add water or your choice of milk, hot or cold. For a hot drink, we recommend a temperature between 60°C and 80°C.
Mix and enjoy your Ritual.
The formula
Each ingredient has its purpose. Four complementary active ingredients, combined to support energy, concentration, skin, and daily well-being.
Elasticity · Hydration
Its role: to support skin from within, day after day.
Marine collagen is known to support skin elasticity, firmness, and hydration, while contributing to joint comfort.
We use marine collagen peptides, a hydrolyzed form that is more easily absorbed by the body. Sourced from marine rather than bovine sources, it is known for its superior bioavailability.
Energy · Antioxidant
Its role: to help reduce fatigue and support natural collagen formation.
Vitamin C helps reduce fatigue, supports the immune system, and contributes to the body's natural collagen formation.
It is specially dosed to enhance the bioavailability of the marine peptides that accompany it in the formula.
Balance · Well being
Its role: to support daily balance and well-being.
A pillar of traditional Chinese medicine, Reishi is considered the mushroom of serenity and longevity.
Traditionally used to help the body better cope with stress and support immune system balance.
Cognition · Focus
Its role: to support concentration and mental clarity.
Known for its effect on cognitive functions, Lion's Mane is an ally for those seeking focus and mental clarity.
A sustained clarity, with no artificial stimulation, no highs or lows.
Synergy
Vitamin C contributes to normal collagen formation: each cup literally activates the ingredient it accompanies.
One supports morning clarity, the other long-term balance. Focus without the jitters.
It doesn't disturb sleep, it's not addictive: the formula can become a lasting daily ritual.
Cup offered · from €1.92 per dose
The ritual in pictures
FAQ
Product
We grew up in a culture of overstimulation. Mōushi was born from a different intention: to bring back the pleasure of ritual, with a gentler, steadier energy — free of the spikes and crashes caffeine brings.
Not Coffee draws on the comforting taste of coffee, with a rich, rounded texture. A familiar experience, reimagined without caffeine.
Not Coffee can be enjoyed at any time of day. One to two cups a day is generally ideal to weave the ritual into your routine.
No. The formula was developed to deliver a rich, balanced experience, with no aftertaste of marine collagen.
No. Not Coffee is completely free of caffeine and added sugar.
No. Our formula contains marine collagen peptides, so it isn't suitable for a vegan diet. It also contains roasted barley — a grain that naturally contains gluten — so it isn't suitable for anyone following a strict gluten-free diet.
Absolutely not. We use only functional mushrooms, traditionally valued for their natural properties and with no hallucinogenic effect whatsoever.
As a precaution, we recommend that pregnant or breastfeeding women consult their healthcare professional before consuming.
Orders
Orders are prepared with care and shipped as quickly as possible. Once your order ships, you'll receive a confirmation email with tracking details.
Yes. You have 14 days from receiving your order to exercise your right of withdrawal. Products must be returned unopened and in their original condition. Return shipping costs are the customer's responsibility.
If your order is incomplete, damaged, or you have any question at all, reach out to our customer care. We'll do whatever it takes to resolve it as quickly as possible.
Brand
Because we don't believe energy has to mean overstimulation. Mōushi was born from the desire to create a ritual that's good for body and mind alike — blending gentle energy, beauty from within, and the pleasure of a comforting drink.
Mōushi was never designed as a simple coffee substitute. We created a ritual that brings together gentle energy, beauty from within, and carefully selected functional ingredients — to support everyday life without compromise.
Every ingredient was chosen for a specific reason. Our approach rests on the idea that a daily ritual can be comforting, good for the body, and fit naturally into a balanced lifestyle.
